The Online Dating Association (ODA) has actually revealed that Geoff Cook has actually joined its board of directors as its first-ever independent director. Prepare co-founded The Meet Group and was CEO of the dating organization from 2013 to 2023.
The ODA is the trade body identified as the voice of the online dating sector worldwide. There are over 75 member brand names, consisting of Hinge, Match.com, Tinder, MeetMe, Zoosk, and more.
Other members of its board consist of Morgan Cauvin, Head of Government Relations & Policy EMEA, Match Group; Jessica Alderson, CEO & Co-Founder, So Syncd; and Fred Beckley, General Counsel and Chief Administrative Officer, Spark Networks.
“I am honored to sign up with the board of the Online Dating Association, the dating market’s preeminent trade association. I’m enjoyed work together with Hannah Shimko, fellow directors, and personnel to produce and promote requirements that assist dating & social services provide trust & self-confidence, while promoting kinder connections, inclusiveness, and motivating many delighted relationships”, Cook shared.
“For the last 18 years, I’ve constructed security into the DNA of ingenious dating and live-streaming video services reaching 10s of countless people. I’ve concerned value that “finest practice” is a bar that should constantly be raised, which the very best way to raise it is to cultivate an innovation & standards-setting community, while sharing collaboratively and kindly with other accountable market individuals. The ODA plays a crucial function in forming precisely this landscape, and because of that, I am humbled and glad for the chance to contribute”, he continued.
Cook has actually been a popular thought-leader in the online dating market. In an episode of The Podcast, he shared his insights on the competitors in between social networks and online dating, along with the development of live video features within the market.
Dr Hannah Shimko, the ODA’s Chief Executive, shared “We are happy to invite Geoff Cook as the inaugural independent board member of the Online Dating Association. His comprehensive market experience and understanding will make him a vital addition to our Board”.
“Geoff’s tested performance history in the online dating sector, paired with his dedication to promoting security and finest practices lines up with our objective for the ODA entering into the next 5 years. We are positive his tactical insights and proficiency will assist the ODA add to advancing the dating market, and his distinct experience will support ODA as we explore what follows for the Association. I quite eagerly anticipate dealing with Geoff”, she included.
You can discover more details about the Online Dating Association on its site here.