Dating app Bumble and streaming service Netflix have actually partnered to develop a concern video game for singles seeking to discover a suitable partner. Bumble users will have the ability to do a compatibility test with their matches based upon television program trivia.
Each week, star visitors from Netflix reveals consisting of Emily in Paris, Love is Blind, Outer Banks, and Selling Sunset will provide new questions to Bumble users. Users and their matches will then both need to address prior to reactions are exposed.
Bumble studies reveal that over 80% of its users benefit from Netflix’s streaming services. 86% of participants stated they like when people they date have comparable taste in Television programs, Netflix shared.
“When we’re learning more about someone, it’s humanity to attempt and discover typical interests. It offers you something to bond over and exceed surface-level conversation”, stated Magno Herran, Vice President of Marketing Partnerships, Netflix.
“We love seeing people link over Netflix programs and movies and produce their own communities around them. And with this collaboration, we wished to provide people a way to discover someone who gets them based upon what they enjoy while leaning into ‘if you understand you understand’ Netflix referrals that have actually assisted to spark many discussions”, he included.
The concern video game, called Netflix Nights In, will be live on January 30th through to March 13th. New questions will drop every Monday, on the Bumble app in the United States, Canada and the UK.